[{"_1":2,"_280":-5,"_281":-5},"loaderData",{"_3":4,"_8":9},"root",{"_5":6,"_7":-5},"url","https://prouniversitario.com/exercicios/e228f163-9882-46fc-bf0a-d29973d55e26","user","pages/questions/show/index",{"_10":11,"_12":13,"_14":15,"_46":47,"_48":49,"_66":254,"_255":256},"comments",[],"isAiGenerated",false,"question",{"_16":17,"_18":17,"_19":20,"_21":22,"_41":17,"_42":43,"_44":45},"correctOptionId","","difficulty","id","e228f163-9882-46fc-bf0a-d29973d55e26","options",[23,29,33,37],{"_19":24,"_25":26,"_27":28},"4ffce1f1-56c3-4e4e-b18c-237c0f0403c8","label","A","text","Preço.",{"_19":30,"_25":31,"_27":32},"dceb1ad1-0eb0-4680-9d86-aeb831169d11","B","Praça.",{"_19":34,"_25":35,"_27":36},"da7fbfbd-ab33-4070-8311-47af7970c0a8","C","Produto.",{"_19":38,"_25":39,"_27":40},"3439ac73-e2d8-41c2-ac98-c7c6a4eb17d6","D","Promoção.","solution_explanation","statement","

Sobre qual é o \"p\" do mix de marketing que está relacionado com todo e qualquer esforço por parte da empresa para aproximar e fidelizar clientes, assinale a alternativa:

","status","has_issues","relatedVideos",[],"similarQuestions",[50,188,205,222,239],{"_16":17,"_18":17,"_19":51,"_21":52,"_41":17,"_42":65,"_66":67},"0c0c64f8-80f9-403a-b2fd-42b039825ddc",[53,56,59,62],{"_19":54,"_25":26,"_27":55},"a43e444f-7f04-421e-9b4e-f5cd7a2d78c8","Naturais.",{"_19":57,"_25":31,"_27":58},"b4354c08-9e85-4de0-9025-e4ad8307a7d5","Biológicas.",{"_19":60,"_25":35,"_27":61},"e7d1784b-b025-4a1d-8578-cb0719dee29c","Econômicas.",{"_19":63,"_25":39,"_27":64},"e3ea7e15-43aa-45ba-b27c-38080c180334","Sociais.","

Sobre as variáveis que estão diretamente ligadas à sustentabilidade do planeta e à qualidade de vida da espécie humana, assinale a alternativa:

","tags",[68,90,99,108,118,125,135,143,151,160,167,172,178,184],{"_19":69,"_70":71,"_72":73,"_74":75,"_76":77,"_78":79,"_80":79,"_81":82,"_89":73},"1459d549-8f69-4476-922b-12b4e30623be","name","Pesquisa de Mercado e Comportamento do Consumidor","alias","pesquisa-de-mercado-e-comportamento-do-consumidor","tag_group_id","c1ce2cf2-b217-4cc7-8182-81c56bd3522d","parent_id","38059001-1554-4bd2-b966-0fee46e45c3d","created_at","2025-04-29T03:44:36.709202+00:00","updated_at","metadata",{"_83":84,"_85":86,"_87":88},"childrenCount",2,"content_count",0,"question_count",8456,"slug",{"_19":91,"_70":92,"_72":93,"_74":75,"_76":-5,"_78":94,"_80":94,"_81":95,"_89":98},"19f87a87-b1c8-4469-bb0b-819add302456","Ciências Sociais","ciencias-sociais","2025-04-29T01:58:37.862534+00:00",{"_83":96,"_85":86,"_87":97},10,168308,"ciencias-sociais-2",{"_19":100,"_70":101,"_72":102,"_74":75,"_76":91,"_78":103,"_80":103,"_81":104,"_89":107},"1bc1381c-537a-4d3b-a933-dadc0866bec0","Relações Públicas","relacoes-publicas","2025-04-29T02:19:12.828432+00:00",{"_83":105,"_85":86,"_87":106},14,52877,"relacoes-publicas-1",{"_19":109,"_70":92,"_72":93,"_74":110,"_76":-5,"_78":111,"_80":111,"_81":112,"_89":117},"298e73ef-9229-4ef3-a3e0-f4bb31ac0ff8","8895a046-7392-4f1e-8213-a0a997afaef1","2025-03-02T00:58:52.090133+00:00",{"_113":114,"_83":115,"_85":86,"_87":116},"description","Ciências Sociais simple description",12,795209,"ciencias-sociais-1",{"_19":77,"_70":119,"_72":120,"_74":75,"_76":121,"_78":103,"_80":103,"_81":122,"_89":124},"Publicidade e Propaganda","publicidade-e-propaganda","7a66d35f-1713-46a7-954b-d29c3ecd0138",{"_83":105,"_85":86,"_87":123},22225,"publicidade-e-propaganda-2",{"_19":126,"_70":127,"_72":128,"_74":110,"_76":109,"_78":129,"_80":129,"_81":130,"_89":134},"520b5c2c-2bee-4e6a-ac8b-49330229b5a6","Gestão","gestao","2025-03-02T00:59:01.645436+00:00",{"_113":131,"_83":132,"_85":86,"_87":133},"Gestão simple description",74,395714,"gestao-1",{"_19":136,"_70":137,"_72":138,"_74":75,"_76":121,"_78":103,"_80":103,"_81":139,"_89":142},"58ec5133-0a79-42f6-bb05-b627e53e8fa5","Marketing","marketing",{"_83":140,"_85":86,"_87":141},11,43350,"marketing-7",{"_19":121,"_70":144,"_72":145,"_74":75,"_76":-5,"_78":146,"_80":146,"_81":147,"_89":150},"Administração","administracao","2025-04-29T01:57:27.846077+00:00",{"_83":148,"_85":86,"_87":149},25,318441,"administracao-1",{"_19":152,"_70":153,"_72":154,"_74":110,"_76":126,"_78":155,"_80":155,"_81":156,"_89":159},"b85ce0f0-faf9-4e60-8116-695fbea2c8a2","Pesquisa de Mercado","pesquisa-de-mercado","2025-03-02T00:59:15.295726+00:00",{"_113":157,"_83":86,"_85":86,"_87":158},"Pesquisa de Mercado simple description",6860,"pesquisa-de-mercado-1",{"_19":161,"_70":162,"_72":163,"_74":75,"_76":100,"_78":164,"_80":164,"_81":165,"_89":163},"be35d45b-6444-4018-83c8-4ab6ae0becc5","Economia Aplicada às Relações Públicas","economia-aplicada-as-relacoes-publicas","2025-04-29T03:44:32.303369+00:00",{"_83":166,"_85":86,"_87":88},3,{"_19":168,"_70":153,"_72":154,"_74":75,"_76":69,"_78":169,"_80":169,"_81":170,"_89":171},"c0243811-27b0-42aa-a945-fdf927ba3c7d","2025-04-29T04:00:18.906692+00:00",{"_83":86,"_85":86,"_87":88},"pesquisa-de-mercado-9",{"_19":173,"_70":153,"_72":154,"_74":75,"_76":174,"_78":175,"_80":175,"_81":176,"_89":177},"c826ae92-eafe-4cbd-a128-544e58245476","e563656c-ff5c-4816-9623-93347630d633","2025-04-29T04:00:08.35922+00:00",{"_83":86,"_85":86,"_87":88},"pesquisa-de-mercado-8",{"_19":174,"_70":179,"_72":180,"_74":75,"_76":136,"_78":164,"_80":164,"_81":181,"_89":183},"Planejamento Estratégico de Marketing","planejamento-estrategico-de-marketing",{"_83":96,"_85":86,"_87":182},15029,"planejamento-estrategico-de-marketing-3",{"_19":185,"_70":153,"_72":154,"_74":75,"_76":161,"_78":175,"_80":175,"_81":186,"_89":187},"e6525ac9-d87c-4c95-b11d-600d4851b527",{"_83":86,"_85":86,"_87":88},"pesquisa-de-mercado-7",{"_16":17,"_18":17,"_19":189,"_21":190,"_41":17,"_42":203,"_66":204},"2d665929-75c2-4055-9862-e18787fd4efe",[191,194,197,200],{"_19":192,"_25":26,"_27":193},"f7914012-7b07-4ff4-a974-1b92370baf50","Fenomenologia.",{"_19":195,"_25":31,"_27":196},"29847c9a-5047-4379-9ea2-ea428562ea73","Grupos de foco.",{"_19":198,"_25":35,"_27":199},"3abbc683-3a37-49c9-9c6d-c770a456011a","Netnografia.",{"_19":201,"_25":39,"_27":202},"a3d79133-a697-4a43-ba84-b4879c82f9b1","Fotoetnografia.","

Considere a situação descrita a seguir e assinale a alternativa que contém a técnica de tratamento de dados da pesquisa qualitativa utilizada.

João dedicou os últimos anos da sua carreira acadêmica à compreensão do fenômeno do encontro das águas na Amazônia e os impactos desse encontro sobre a cultura dos ribeirinhos da região. A técnica em uso é:

",[68,90,99,108,118,125,135,143,151,160,167,172,178,184],{"_16":17,"_18":17,"_19":206,"_21":207,"_41":17,"_42":220,"_66":221},"6ee7e016-60f0-474d-b400-d9dea377a4ab",[208,211,214,217],{"_19":209,"_25":26,"_27":210},"06772f25-1dac-46c0-8e1c-3c734c7438fd","Etnografia.",{"_19":212,"_25":31,"_27":213},"37bdbd7d-a46b-4044-be4e-8e6385dc5f15","Análise de conteúdo.",{"_19":215,"_25":35,"_27":216},"efc06960-ee76-49ac-ba96-1101d88b9dae","Análise do discurso.",{"_19":218,"_25":39,"_27":219},"bc3b89e2-a1a6-4d41-9e28-9ecd887955fe","História Oral.","

Considere a situação descrita a seguir e assinale a alternativa que contém a técnica de tratamento de dados da pesquisa qualitativa utilizada.
Fernanda acabou de tabular 12 entrevistas e constatou que a palavra Itatiaia foi utilizada por 32% dos entrevistados. A técnica em uso é:

",[68,90,99,108,118,125,135,143,151,160,167,172,178,184],{"_16":17,"_18":17,"_19":223,"_21":224,"_41":17,"_42":237,"_66":238},"98436370-a89a-4b68-b3f9-5bc6bd783366",[225,228,231,234],{"_19":226,"_25":26,"_27":227},"127e29ac-171b-4676-a31b-1b47e24d3d17","Devolução.",{"_19":229,"_25":31,"_27":230},"b625b0f6-4da3-40dd-b72c-24de90cb1887","Troca.",{"_19":232,"_25":35,"_27":233},"66df7e27-f7db-467f-8c7a-d55392febcfa","Reclamação.",{"_19":235,"_25":39,"_27":236},"77c360d7-fc7e-4ded-835f-67a633c17961","SAC.","

Sobre os elementos que compõem o ciclo econômico, assinale a alternativa:

",[68,90,99,108,118,125,135,143,151,160,167,172,178,184],{"_16":17,"_18":17,"_19":240,"_21":241,"_41":17,"_42":252,"_66":253},"b3ea4dac-6683-4a38-8910-15743005909e",[242,244,247,250],{"_19":243,"_25":26,"_27":36},"2791b14d-7404-4a1d-89af-34ad9eea25f9",{"_19":245,"_25":31,"_27":246},"dc73a8dc-d48c-4d76-bbe1-3b3f1ffa0a52","Venda.",{"_19":248,"_25":35,"_27":249},"4403af2d-0a4a-443f-93e2-5836b9cbc7b3","Compra.",{"_19":251,"_25":39,"_27":230},"a7cd126d-2a58-4110-9887-cf12da6da7b8","

O marketing é uma atividade de comercialização que teve a sua base em certo conceito.
Sobre qual é esse conceito, assinale a alternativa:

",[68,90,99,108,118,125,135,143,151,160,167,172,178,184],[68,90,99,108,118,125,135,143,151,160,167,172,178,184],"tagsTree",[257,266],{"_19":91,"_70":92,"_72":93,"_74":75,"_76":-5,"_78":94,"_80":94,"_81":95,"_89":98,"_258":259},"children",[260],{"_19":100,"_70":101,"_72":102,"_74":75,"_76":91,"_78":103,"_80":103,"_81":104,"_89":107,"_258":261},[262],{"_19":161,"_70":162,"_72":163,"_74":75,"_76":100,"_78":164,"_80":164,"_81":165,"_89":163,"_258":263},[264],{"_19":185,"_70":153,"_72":154,"_74":75,"_76":161,"_78":175,"_80":175,"_81":186,"_89":187,"_258":265},[],{"_19":121,"_70":144,"_72":145,"_74":75,"_76":-5,"_78":146,"_80":146,"_81":147,"_89":150,"_258":267},[268,274],{"_19":77,"_70":119,"_72":120,"_74":75,"_76":121,"_78":103,"_80":103,"_81":122,"_89":124,"_258":269},[270],{"_19":69,"_70":71,"_72":73,"_74":75,"_76":77,"_78":79,"_80":79,"_81":82,"_89":73,"_258":271},[272],{"_19":168,"_70":153,"_72":154,"_74":75,"_76":69,"_78":169,"_80":169,"_81":170,"_89":171,"_258":273},[],{"_19":136,"_70":137,"_72":138,"_74":75,"_76":121,"_78":103,"_80":103,"_81":139,"_89":142,"_258":275},[276],{"_19":174,"_70":179,"_72":180,"_74":75,"_76":136,"_78":164,"_80":164,"_81":181,"_89":183,"_258":277},[278],{"_19":173,"_70":153,"_72":154,"_74":75,"_76":174,"_78":175,"_80":175,"_81":176,"_89":177,"_258":279},[],"actionData","errors"]

Comentários