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Aos recursos financeiros para investir em comunicação.

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Ao porte da organização.

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Ao tamanho do mercado e dos concorrentes.

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Aos canais próprios de distribuição.

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Aos recursos materiais.

","solution_explanation","statement","

O planejamento estratégico de marketing depende de uma série de informações relevantes, principalmente, no que diz respeito:

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Coeficiente de assimetria de Pearson, coeficiente de assimetria de Bowley, coeficiente de assimetria de Fisher

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Coeficiente de assimetria de Bowley, coeficiente de assimetria de Pearson, coeficiente de assimetria de Fisher

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Coeficiente de assimetria de Pearson, coeficiente de assimetria de Fisher, coeficiente de assimetria de Bowley

","O coeficiente de Pearson usa apenas média-mediana/mode e desvio-padrão: é o cálculo mais elementar. Bowley acrescenta quartis, exigindo mais etapas (ordenação, cálculo de Q1, Q2, Q3) e, portanto, é considerado de complexidade intermediária. O coeficiente de Fisher baseia-se no terceiro momento central padronizado, envolvendo potências e somas sobre todos os dados, sendo claramente o mais sofisticado. Assim, a ordem crescente é Pearson → Bowley → Fisher.","

Qual é a sequência correta de medidas de assimetria, em ordem crescente de complexidade?

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Comentários